Gotham Life Coach - Self Love and Kindness Coaching

Why Life Coaching Works

The best life coach will help you embrace your role as the sole cog able to set things in motion in your life and overcome difficulty and distraction to create the life you want to lead while also mitigating the effects of internal and outside criticism, doubt, derision or negativity. I am that coach.

Coaching empowers you to seek answers from within and take ownership of problems and challenges you may have consciously or subconsciously determined to be too overwhelming or difficult to access or act on with the consistency and effectiveness necessary to produce the desired long-term results. With the help of a coach you can realize your true potential in any number of areas through this “ownership” process. In this way, successful coaching results in your ability to extend what you learn throughout the process into your personal and professional life well beyond those initial 6 coaching sessions. It is truly the most important investment you can make.

Coaching, when done effectively, works in different ways for different people. Some clients thrive when provided with the real accountability coaching provides – having to show up and report on the effectiveness of the exercises, assignments or tasks assigned in the previous session. I keep my clients engaged through a motivational text or email, making sure they stay on track. Most clients will be looking to achieve specific goals or overcome nagging obstacles, but may have alternate learning modes or respond completely differently to “tried and true” coaching techniques. I customize every behavioral tool, communication technique or habit formation strategy to each client, factoring in their learning style and comfort level. This client may perform better with a pat on the back, that client a metaphorical kick in the ass. Pats on the back and kicks in the ass provided as required. The reason coaching works, is that the best coaches treat each client individually, calculating their acceptance of or resistance to certain forms of learning or coaching and developing customized, responsive and creative solutions that factor in the individual’s personality, motivational needs, comfort level, potential pain points, persistent blocks and additional resources or skills required to break through. I am that coach.

Two Types of Coaching

There are two primary types of coaching: performance coaching where I hone in on sharpening a person’s execution of a given job or task, for example coaching someone’s sales performance, whereas development coaching concerns itself with developing the individual, improving the way they think and address different situations in their personal and professional realms. The two often overlap, but the distinctions are important. If we use the example above, I can coach someone to exceptional sales results using performance coaching techniques and also teach them to better handle rejection in a sales career through development coaching.

Clients I help

My life coaching clients come from all walks of life, seeking all kinds of different things. I coach high-performing Wall Streeters, entrepreneurs and C-level executives struggling through a plateau. My small business clients often need help with their marketing campaigns or web content. I’m a peerless copywriter, on par with the top “Big 6” ad agency scribes. I coach transitioning college grads, moms returning to work and nine-to-fivers seeking a more lucrative or meaningful career. I am a resume genius. I coach women, men and couples having relationship troubles. I coach busy professionals on how to achieve a better work / life balance. I help people of all ages find their dating confidence. I teach dating fundamentals and totally revamp online profiles. Other clients need help managing difficult family relationships. A number of my clients come to me for coaching that helps them lose weight, improve their body image and acquire a permanent physical fitness regimen. Some of my clients come to resolve stress, overeating or an addiction to cigarettes or alcohol. Many of my clients seek help with a number of things above – and many other issues too numerous to list.

How I help them

How did coaching help the clients mentioned above? Well listening is one hell of a start, for sure. I listen closely to the various goals and challenges my clients present, peeling back the onion, not in therapy terms of digging up the past, but tracing back the tangled roots that lead to underwhelming, problematic or unsuccessful outcomes. Often, the presenting problem or obstacle (in the path of continued progress or success) as conveyed in an initial session turns out to be a red herring, and the underlying issue is actually something quite different than the client may have imagined. In coaching, as in opposed to therapy, we focus our attention on the here and now, and the way forward. We may look backward to find a root cause that will inform a customized, responsive solution, but we don’t stay in the past, rummaging around back there. In my coaching practice, and in coaching in general, we do just enough backward investigation to find the most efficient and effective path forward–to your desired end goal. There are times when therapy is a good supplementary option for a client and I have quality recommendations when applicable.

Once we work together to identify some of the obstacles or challenges presented on the path toward my clients’ ultimate goals, I design customized habit formation strategies and behavioral modification techniques tailored to strengthen their resolve, improve their confidence and empower them to acquire the precise skill sets necessary to thrive in their cherished personal and professional domains. I provide ongoing motivation, supplementing the findings we come to in our sessions with text message, email or phone support. My clients know that I’ve got their back while they expand their personal comfort zone to seek out and master pretty damn uncomfortable change in a number of areas.

Most importantly, I reinforce the key findings unearthed in our coaching sessions by writing and recording customized guided meditations that reach my clients on both a conscious and subconscious level. By listening to these recordings, a client can take in a wide range of beneficial information and alternate strategies tailored to promote ongoing momentum and positive change in a number of personal and professional areas.

Habit Science

Gotham Life Coach - Positivity and Motivation Coach - NYC Positivity and Motivation Coach

Effective change is nothing more than a new habit, and the way we create effective new habits is to overwrite the undesirable habits that have blazed distinct neural networks in our brain with little new habits that we tend and strengthen until they grow to subsume those old unwanted patterns. Forming a new habit is difficult because it requires a combination of executive brain functions to construct what will essentially become a shortcut key or hot button that is the habit. During the formation process you’re drawing on different areas, so you become more vulnerable to relapse as you construct this little programming cue, but if you stick with it, executing it time and time again, it effectively becomes solid state and overtakes that unwanted behavior. The problem is, some of your least desirable habits have also been wired into a solid state, efficient little process that can reemerge if not consistently trod upon by your newer, more desirable habit. I teach my clients the most effective methods to understand and take on their highly efficient, bossy brains, while trouncing bad habits and building more effective ones that serve their long-term interests.


Putting It All Together


I employ a compassionate mix of leading-edge brain research, proven behavioral science and customized goal setting, system-building and habit-forming methodologies to motivate clients from comfort to accomplishment, from procrastination to project completion, and perhaps most importantly, from “shit happens” to “I make shit happen.” I utilize the latest high-performance and development coaching techniques, but do so in an accessible way that resonates with clients looking for down-to-earth, relatable and scientifically proven methods to overcome personal and professional obstacles and break through. Whether you’re struggling to realize goals you’ve imagined for years or simply looking to reenergize and connect with yourself in the midst of “outward” professional success, I’m your coach.



The coaching community is filled with jargon like “never provide an answer – lead the client to their own answers to create lasting change.” Now there is truth in this statement, but it’s also total bullshit. It’s incredibly important for clients to take ownership of the process, or the tools I employ–the work we do together–may only work “in this or that instance”, or fail to work at all. But here’s the thing, life doesn’t conform to coaching jargon, some clients respond better to different techniques…ones that fly in the face of every coaching school maxim. Sometimes a client is so stuck in their present destructive habit loop, or incredibly successful yet afflicted with a nagging feeling of “something’s missing” that some immediate answers spur action, and action is the key to progress. So, hell yes, I have the answers after doing this for so many years, and damn right I’ll provide them…but I’ll also make you work your ass off to find your own way, so you not only achieve your desired results, but you develop a custom tool kit that will help you through your next challenge, and the one after that…indeed a lifetime of challenges.

Oh yeah, and if it’s not painfully obvious by now, I’m a New Yorker, whose specialty is helping small fish, big fish, old fish, new fish, all-frickin’ kinds of glorious fish swim with (and eventually dine on) the sharks in this big New York City pond…or your pond, wherever that is. Employing a patented mix of “loving pat on the back meets motivational kick in the ass,” my BS-free life coaching style was forged in Manhattan over two decades, helping turn an eclectic mix of international executives, salespeople, actors, the LBGT community, abuse survivors, artists, persons with disabilities and corporate professionals into high performers in their personal lives and fields of interest or expertise.

Financial gain and high performance don’t automatically equate to happiness or even satisfaction however, so I apply a holistic approach to coaching that focuses on creating client-specific work/life integration strategies, self-esteem boosters, procrastination remedies, fear-fighters, anxiety countermeasures, self-compassion techniques and mindfulness exercises that ensure personal success doesn’t come at the cost of personal well-being. Relying upon proven techniques and exercises derived from the latest developments in High Performance & Development Coaching, Cognitive Behavioral Therapy (CBT), Dialectical Behavioral Therapy (DBT) and Acceptance and Commitment Therapy (ACT) as well as bleeding edge breakthroughs in Neuroplasticity, Mindfulness and Self-Compassion, I stir all that tasty alphabet soup up, adding a heaping dash of “whatever the hell works for you” to create a customized, personal program tailored to get you from where you are today to where you want to be tomorrow.